Shield \ˈshēld \

noun - one that protects or defends

verb -  to protect with or as if with a shield : provide with a protective cover or shelter

Welcome to S.H.I.E.L.D.

By coming to this page you've taken the first step towards a stronger healthier body.


We came up with this group to protect people from the misinformation and to put it bluntly, bullshit that plagues the fitness industry. The unrealistic diet culture and false promises that is perpetuated everywhere you look. Get lean in 30 days, best workout to burn X calories, gain 10lbs of muscle in 10 days and all kinds of other garbage.

We want to shield you from it all and provide you with quality information that will help you achieve your health and fitness goals in a realistic and healthy manner. Our prime directive is to help you get healthy through consistent exercise and help you live a long life full of enjoyment and happiness.


No restrictions and stress over what you can/can't eat and training 3 hours a day 7 days a week.

Sustainability and Longevity. This is what S.H.I.E.L.D is all about.



Get a new training program delivered automatically via email on the first of every month with the SHIELD subscription-based service!

ASN Coaching's training program is updated monthly and comes complete with linked exercise demos. This is a great option for those of you that have experience in the weight room and would like a structured program that varies month to month, but it is also suitable for beginners as you can scale to your abilities. All subscribers can adjust every program to be home-based or gym-based.

There are form-checks and community interaction with this option via a private Facebook group.

You can ask questions and get feedback from the ASN Coaches and your peers. 

Upon purchase, you'll receive the program as a digital download and will be billed in a monthly subscription frequency (on the same day of the initial purchase) which you can cancel at any time.